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The Independent Brokers of Casa Tierra Realty are an elite corps of professionals who have a new approach to marketing your home. We present you with choices for marketing your property that provide you the opportunity of keeping more of the profit in your pocket – even while you receive full service and much more! We do this because we understand what an important step selling your home is. The Brokers of Casa Tierra Realty have always given outstanding service, but now we also offer you an alternative approach to selling your property. We are not a limited service, do-it-yourself brokerage group. You receive full service and much, much more and you pay a commission based on the specific services you select. We can do this because Casa Tierra Realty is independently owned and operated. Casa Tierra Realty is locally owned, so you know with whom you are doing business, and it’s not a corporation buried five layers deep. In addition to being independent, the Brokers of Casa Tierra Realty are innovative and think outside the box, using new and different advertising and marketing approaches, better time management and advanced use of technology to give you better service. The Brokers of Casa Tierra Realty are top professionals who take the sale of your property seriously. You are not just another “listing” to chalk up on a Realtor’s belt. No jive talk, fast talk or smooth talk – just straight talk and hard work. When you work with Casa Tierra Realty you quickly understand that your best interests and well-being truly come first. We represent clients in the way that any other full-service brokerage should, but with much more service, from listing to closing. In addition to the basic service standards inherent in any listing, we offer various scenarios that seek to serve you better. Even if we disagree, you will understand that our recommendations are our sincere professional diagnosis to your real estate challenges. Once we describe the options available to you, you choose the level of marketing participation that works best for you to reach your objective, and the commission is based on your choice of services. IT’S NOT ABOUT US – IT’S ABOUT YOU! THE FOLLOWING IS A LIST OF THE SERVICES YOU CAN EXPECT US TO PROVIDE. Our normal services and due diligence (that any brokerage should provide when representing a client’s property), no matter what the commission structure is, include:
IN ADDITION TO THESE 20 ITEMS, CASA TIERRA REALTY OFFERS MORE TALK TO ONE OF OUR LISTING BROKERS IN OUR LISTING DIVISION TO SET-UP AN APPOINTMENT TO DISCUSS OUR VARIOUS OPTION PLANS. ONCE YOU LIST YOUR PROPERTY WITH CASA TIERRA REALTY THE WHEELS ARE IMMEDIATELY SET INTO MOTION. WITHIN THE FIRST FIVE DAYS THE FOLLOWING WILL OCCUR: MLS We submit the property into the MLS (Multiple Listing Service) system in both Santa Fe and the Albuquerque area. Sign and Lockbox We place a Casa Tierra Realty sign and lockbox on the property for the convenience of showing your home. The Casa Tierra Realty sign stands out from all other signs, attracting prospective buyers. National statistics show that 20% of all actual buyers come from “For Sale” signs. Photos Exterior and interior photos of your property are taken and used on market pieces and are included in the MLS, the exclusive www.casatierrarealty website, your own web page and other web advertising including the National Association of Realtors® website www.realtor.com. Fact Sheet/Brochure We prepare a personalized fact sheet that includes the features and benefits of your property for real estate brokers to use with potential buyers. These sheets are placed in your home for showings. We prepare flyers to be placed on the sign for potential buyers who drive by your property. MLS Tour We schedule your property on the first available MLS property tour. This is an outstanding opportunity to provide your property excellent exposure to Realtors® who are members of MLS in Santa Fe. Showings Brokers from our company, as well as our cooperating brokers, will want to show your home. Showings will be scheduled according to the Showing Instructions you and your Listing Broker have agreed upon. Follow-up on Showings We will follow-up with brokers who have shown your property to establish interest and elicit any meaningful feedback, and then pass this information along to you. Showing Log A showing log which records every time a property is shown is prepared for all our listings. At any given time, a report can be printed for you with a list of the showings on your property, the date, including the salesperson and their office name. Marketing We will publish well-written text with quality graphics for your property, including announcements for new listings, price reductions and open houses. In addition, your listing will be included in our effective and comprehensive Casa Tierra Realty website (casatierrarealty.com). Depending on the marketing plan you have chosen, each time an advertisement is placed on your property, you will receive a notification from us informing you of the ad placement and publication date. Represent You We will represent your interests upon presentation of all contracts by the cooperating brokers and help in negotiating the best possible price and terms for you. Sunday Open Houses Depending on the marketing plan you have chosen, your broker will arrange to hold open house. This allows potential purchasers to view your home at their convenience. Along with the items listed in the Marketing Plan you choose, we will: Pre-Qualify Buyers When possible, all prospective buyers are pre-qualified, in an effort to show your home only to those who have the interest and ability to buy. Market Updates We will continually communicate with you on the market, your property and review strategies regarding changes in the local real estate market and the effect on your property. A Successful Closing We will facilitate a successful closing by networking closely with the cooperating broker, lenders, appraisers, inspectors, surveyors, title companies and other real estate-related professionals to insure a scheduled closing with the least amount of stress to you. |
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